Della Nelson is a highly creative and motivated design leader in women’s fashion, forecasting, design, tailoring and heading up creative teams within mid-market and premium retailers. She is passionate about developing a brands identity, ensuring an innovative and relevant product development process to the brand and its clientele.
Della comments: “A brand has a DNA. You create and deliver this consistently by considered colour, unique design and range planning. It must be real and have a personality that connects with your consumer.”
In her next masterclass; Planning Your Range & How To Sell Your Brand, due to take place on Thursday 28th March 2019, Della will cover how to devise your range plan and gain those all-important sales.
She will discuss how to:
- interpret forecasted trends,
- how to select the right colour palette,
- and plan a viable and cohesive collection.
- Should you host a press day?
- How to attract the right press,
- and ensuring you are targeting your customer profile.
Planning Your Range & How to Sell Your Brand With Della Nelson will take place from 10am – 12pm, 28th March at FTA HQ, Unit 13, Crusader Estate, 167 Hermitage Road, London N4 1LZ and costs £50.
Please email firstname.lastname@example.org to book your place!